The Fashion Folk S01 ep18 : Alessandro Dell Acqua, Borbonese Fashion, [Milian]

Interview with Alessandro Dell Acqua

The spirit of Borbonese is the exact contrary of my own label. That is why it is very interesting, because I work in two different directions . The Borbonese woman is one who likes to travel the world, is sophisticated, not too extravagant , extremely fashionable , but very classical - never bourgeois. My personal label is more experimental and cutting edge.

 

20:59
KD – I see you have customers like Nicole Kidman. Do they come to Milan to
have things made by you?

21:05
No, we have a relationship based on emails and faxes. They write to me and I
send them copies of designs and then they write back with what they are
interested in.

21:14
KM – Do you have other clients like her that you work for?

21:16
Yeah, Jennifer Lopez, Madonna, Gwyneth Paltrow, Winona Ryder

KM – You make for all these people here in Italy?

Yeah, they call us, they ask for dresses, we send them dresses and they call
back and say thank you.

21:42
KM – What is Borbonese, how old is it and when did it start?

21:47
I think it commenced in 1960 and it was originally a shop in Turin.

21:57
Its fame started with a particular ‘Birdseye’ leather print, which became something
very special and exclusive for Borbonese. They became very popular particularly
in the 1970’s.

22:23
I was chosen to restyle Borbonese completely, probably because I am Italian, and
Borbonese is an Italian brand. I'm already known for my fashion designs here in
Italy, so I was considered by the owners to be the most appropriate person to re-
launch and reinterpret this brand in a contemporary manner.

22:55
I come from Naples and wanted a career in fashion.

23:00
In the 80’s, there was a Milanese designer named Enrica Marsei who inspired me,
so when I arrived in Milan I went immediately to her showroom and, luckily
enough, Enrica herself appeared at the door and so I showed her my sketches.
She replied ‘O.K. from next week you can come in and start to work with us’.

Jewellery Theatre Carravaggio

23:26
I was disappointed by Marsei as I was never given the chance to really design
and create fashion, but was essentially doing menial tasks.

23:45
I realized that if I wanted to be a real designer I had to work for the big
companies. So I then went on to work for Mazzoto, Vesti Bene, collaborated with
Genni who I worked with for 6 years. Then I worked with Gilmar, Mascar and, and
finally, achieved what I wanted to do from the beginning.

24:11
KM – When did you start your label?

24:18
I started 5 years ago – it is a small company, and not protected or covered by big
groups.
No, I want to stay this way because I am free to do what I want.

 

Jewellery Theatre Carravaggio

24:34
KM What is the essence of Borbonese?

24:41
The spirit of Borbonese is the exact contrary of my own label. That is why it is
very interesting, because I work in two different directions.

24:59
The Borbonese woman is one who likes to travel the world, is sophisticated, not
too extravagant, extremely fashionable, but very classical - never bourgeois. My
personal label is more experimental and cutting edge.

Jewellery Theatre Elements


25:34
With the entrance of Gucci, of Stella McCartney, of Alexandre McQueen, I feel
that there is a renewed interest for fashion and style in Milan, and with this
renewed interest, it brings more foreign people to Milan.

26:11
I am very ambitious and I want to be regarded as a great designer, but I still have
a lot of work to do before I am there.

26:19
In fact, I am working hard to reach the ‘timeless-classic’ level. At this moment, all
my efforts are concentrated on my work.

26:55
Today the designer must also be a personality. People must recognise you by
your picture and at the same time must recognise your designs without looking at
your picture or at the label.


Jewellery Theatre Fairytales

27:14
They want to know who you are, what you do, how you do things, they equate
your style to your personality.

27:23
In order to receive recognition, you must continuously promote heavily, and be
regularly visible in the media.

27:37
KM – Who is the perfect woman?

27:44
It is Charlotte Rampling. Because she is very sexy, very feminine and very
androgenous. Something which I find very appealing.

OFFICIAL WEBSITE: Alessandro Dell Acqua, Borbonese Fashion, Milian