The Royal Jewellers S01 ep11 : Mouawad Jewellery [London]
Interview with Robert Mouawad
LONDON- Robert Mouawad - The only jeweller to receive the GIA's Lifetime Achievement Award, Robert Mouawad takes us on a tour ofhis workshops in 3 continents aboard his business jet, and leisurely cruise through the Greek Islands on his 210 ft "Cedar Sea". You know stones are my heart, they are my life, my passion. I breathe through stones. I used to buy big rough and cut them, to get the biggest stones ever, and the best quality. I was the one to own for instance, the Jubilee. I owned the Premier Rose and from that time I cut three stones over 100 carats and they do carry my name. Whoever today wants a big stone, does not have many addresses to visit, I am one of them.
The word jeweller to me means really a lot. It is mystery, it is glamour, it is
vision. It is a word of fiction.
The magic that a jeweller has to do everyday is somehow the reflection of his
daily entrepreneurial skills.
The core of the jewellers business is creation.
A jeweller is there to enhance the confidence of a woman in herself. To create
for her, this little thing, which added to her beauty, makes her even more
A jewel is not like a dress. A dress you may wear it once, twice, three times.
Here, she has to select it, she has to think it over. From the first look she has
to be really impressed by the piece of jewellery because she identifies herself
with it and she feels that this piece of jewellery is going to be with her forever.
Every woman has the same feelings as a Queen. There is no difference at all.
It is only the means that differentiate one woman from the other. Of course
when we do conceive pieces for Royalty we do think about big stones.
A jewel is synonymous with power to Royalty; it is synonymous with femininity
to all women, including Queens as well. So that is why we take into account,
when we conceive a piece, the character of femininity.
The first time I met the King, it was with my father, so I did not have to worry
so much about what to say and how to be introduced, I just followed what my
father was doing. For me it was one of the best lessons I ever learnt.
When I looked at my father, how much time he devoted to this business; the
little workshop he had, the passion he had for watches and jewellery. The
excitement we could feel in his eyes, when you put your heart in it, it should
become a piece of art.
I love creation. My passion is to create. Watches were the first success story
of my grandfather. My father kept on dealing with watches, repairing watches.
He used to buy a lot of ‘tournage’ – this means ‘the cases’ and then he used to
decorate them. He used to make the bracelet. And so for me there is no
disassociation between a jewel and a watch.
You know stones are my heart; they are my life, my passion. I breathe through
stones. I used to buy big rough and cut them, to get the biggest stones ever,
and the best quality. I was the one to own for instance, the Jubilee…I owned
the Premier Rose, and from that time, I cut three stones over 100 carats and
they do carry my name. Whoever today wants a big stone, does not have to
many addresses to knock at, I am one of them.
The Cedar Sea for me is the best tool for doing business; it is a sort of
continuation of the business and at the same time, a source of relaxation
beside the business. I do sketch a lot of things, any idea, and any thought I
have in mind. Sometimes I call for my designers to be on board and at that
time we can combine pleasure and work at the same time.
KM – Why do people need jewellery?
Because a man without dreams is not a man. Jewellery is something of an
illusion; we need some touch of reality and some touch of illusion. We have to
put them together in order to give sense to our existence.
OFFICIAL WEBSITE Mouawad Jewellery