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The
heavy iron doors at 43, rue de Monceau in Paris guard Maison Kraemer
and behind each of the French windows and quaint nautical style
portholes lies one hundred and fifty years of unsurpassed workmanship
in an artform that reflects not just penultimate craft but the physical
manifestation of the designers' love for their patrons.
It is beautifully
sedate townhouse of several stories, once the home of both a French
ambassador posted to Scandinavian climes, and the renowned Hachet
publishing dynasty, remarkable not for its facade which belies the
astonishing inventory of its interior. This optimum understatement
extends to the current owners who present themselves simply as the
guardians of "a selection of furniture". But then, how
could one openly compete with the passion of three French kings
whose names equate with a celebration of the decorative arts that
has found no equals.
If French period
furniture is a symphony orchestra then the Kraemer, family are its
most revered conductors. They live and breathe every nuance of their
pieces, performing only what they absolutely love, nurturing the
gifts of these rarities- if need be enhancing the craftsman's legacy
with the most specialised techniques. They then send their wards
out into the world - albeit reluctantly - that their pleasure may
be afforded those who have both the appreciation and the magnificence
to acquire a perfect artform. Kraemer et Cie, was founded by great
grandfather Kraemer, a native of Strasbourg who came to Paris after
the defeat of France by Germany in 1870. At a loss for a profession
to which he could successfully turn his hand M. Kraemer was advised
by his uncle, who had already established a flourishing trade in
antiques and paintings, to "be in the business of old furniture.
It is pleasurable and it is a good job!"
From such a
modest introduction to the trade M. Kramer established himself as
a dealer in fine French Furniture enhanced by a small complement
of paintings. His son then entered the business applying his own
strengthening touch, making the name well-known and well-respected
before the trials of World War II wreaked their devastating damage.
The occupying Germans stole the entire collection that both generations
of Kraemers had so lovingly and selectively built to a fine art.
Thus, to third generation Philippe Kramer was left the unenviable
and quite heartbreaking task of counting the losses and reconstructing
the house which he did, settling in the present location after a
tenure on Place de Madelaine near Fauchon.
Today, Kraemer
are in the remarkable situation of being able to settle only for
perfection. They are the dealer's dealers - understated, entirely
discreet and reputable beyond reproach. Kraemer are to antique dealing
what the papacy is to the priesthood. As such, when one talks of
Kraemer with other dealers, the tones are immediately hushed, voices
drop several registers and the degree of reverence is nigh on religious.
"Oh Kraemer..." the elliptical omission is duly
loaded with silent praise.
Theirs is the
most rarefied of occupations and their unrivalled status within
it afford them the unique privilege of indulging an abiding passion
and making an extremely comfortable living from it. Five floors
of wall-to-wall museum quality perfection make Kraemer antique dealers
whose preference and speciality is so exacting as to seemingly appear
impossible to sate.
But theirs is
a knowing that is largely intangible and mostly built on innate
knowledge and insurmountable reputation. The Kraemer family rarely
journey to a piece in the first instance. The mountain nearly always
comes to Mohammed. "We do not very often go to the pieces,
they come to us," says Laurent Kraemer with the confidence
borne of simple fact. "People call us to let us know of a piece
- if we are not previously aware of it then we ask them to forward
us a photo and we have the support of other documentation to substantiate
it."
"But, adds
elder brother Olivier, "we never buy a piece without first
investigating every detail. We travel constantly to do this but
we never buy just on the strength of that first photo without viewing
it ourselves. Our customers be they the museums or private collectors
approach us. We never go to anyone. Some come every six weeks, some
every year, others every six months... When we travel, we never
travel for selling, we always travel for buying. Our customers come
to see what we have here and they are clever and informed enough
to make their own decisions on whether they will purchase the piece
or not. We never court a sale."
The Kraemer
triumverate today encompasses Philippe, the patriarch and his sons
Laurent and Olivier. All three are as passionate as the other about
the profession that is clearly "an infection in our blood."
"I had
exactly the same relationship with my father as I do with my sons
in terms of training them in the business," says Phillippe.
"He never, ever pushed us," confirms Olivier. "He
would take us to museums only if we asked to go. He never insisted
and that is the way that Laurent and I are with our own children.
In the beginning, it was a hobby for us at high school and then
it became very natural says Laurent. "But you see, in this
business no-one can possibly know everything. Our father allowed
us much initiative from the very start, giving us the opportunity
early on to make executive decisions. It was up to us to form an
opinion and to admit if we were not sure of our assessment."
Their family
heritage is accepted as their own impeccable provenance but they
utilise its repute in much the same way as they perceive the provenance
of their collectables: interesting, perhaps amusing but not as important
as the actuality of their work.
"Of course
the heritage is very important but in this business and in many
businesses, the reputation is built on winning every day not just
sitting on ones laurels," says Laurent.
"People
send us a great number of photos and we see so very much but what
is important to us is to say 'no, we do not want to buy'. Even if
there is a great profit to be made, we still only buy what we like..."
'We could not
even speak about something that we do not like in order just to
sell it," says Olivier in undisguised disgust. "We buy
only according to our own tastes. We buy things we would like to
have in our own houses and when we buy there is no question of profit
or such things, we buy only what we absolutely fall in love with.
We buy almost like amateur collectors but with the knowledge of
professionals. It is comparable to diamonds - you can have one carat
diamonds, ten, fifty or more, but there will always be a D flawless
every time.
When it comes
to period furniture and the finest examples of the style, the family
Kraemer share a pervasive, quite polygamous love. They admit to
feeling frustration when a particular piece leaves their showroom
too quickly and they have not had sufficient time to enjoy it for
themselves. As such, they revel in the long time guest feeling far
from completed to sell it quickly.
"Sometimes
a piece can stay with us for a very long time which doesn't matter
to us at all," says Olivier, "because we love it. And
when we want to relax ourselves, you can often find one of us alone,
sitting here just looking at the piece. "We only buy what we
love" as a simple statement of quality will become a familiar
reprise throughout our discussions. It is the justification for
and the reasons behind their breathtaking collection. The Kraemer
brotherhood is a very discreet, self perpetuating clan. The beauty
and authenticity of their wares are beyond reproach, as is the discretion
with which every purchase is negotiated and for this clients from
all over Europe and the Americas come to 43 , rue de Monceau with
the ubiquitous bulging pocketbooks and mostly, a fundamental knowledge
of their prospective acquisitions. Kraemer never advertise: it is
neither warranted nor are they willing to make concessions for a
broader demographic - those who may desire second to the best.
"If we
advertised, then we would be obliged to buy for the people who come
through the advertisement," says Laurent. "They may say
that they want a particular style of table which is not such an
important piece. Thus, if we see a good table, which is not so important,
we would be obliged to buy it for this type of customer. This, we
do not wish to do."
"It is
a reversal of the norm," says Olivier. "We make our selection
and we select only the ultimate."
"This is
why we never advertise nor do we have showings," adds Laurent.
"We wish to be obliged to buy only what we like, what we ourselves
want. It is our pleasure to operate like this:It is also our passion
and when one is able to have a business from one's passion, then
I think that one is doing very well indeed, n'est-ce pas?
"It is
always difficult to get important pieces at very low prices - but
it is possible to get important, beautiful pieces at normal prices!"
"If you
take a picture for example," says Philippe, "if it is
an unknown master, most people would weigh it up: 'For this money
I can buy a house in the country.' Those who think like this will
buy the country house. The ones with the passion for art will not
even think of the comparison.
"Often
the more expensive a piece is, the more people wish to buy it. Every
era though, it seems expensive - it is all relative to the times.
when I look at catalogues from twenty years ago, I perceive the
prices as not being expensive at all. Today's prices will be seen
in the same way."
"Perhaps
it was easier twenty years ago, when the prices were not so enormous"
adds Laurent. " Maybe it was a little more 'human', if you
like, but I maintain that people who come to purchase beautiful
pieces of art also have great human qualities."
Having dispensed
with the crudity of finance, it goes without saying that specific
price tags are never discussed at Kraemer - in passing or otherwise.
One feels quite sacrilegious in even mentally assessing the monetary
worth of the total. Inestimable and irreplaceable - if one must
ask, then one cannot afford.
"The majority
of the pieces that we acquire come from private owners and it is
well known that we are very serious people professionally - our
word is our bond," says Laurent. "That is why people come
to us and call us time and time again.
"We are
also very discreet in the provenance," adds Olivier, perhaps
alluding to certain nobility whose immediate financial straits may
warrant the dispensation of a priceless period piece without the
attraction of bothersome publicity. It goes without saying that
trust in both the authenticity of the piece and the family, is one
of Kraemer's most salient qualities.
Maison Kraemer
is an historical paradise essentially built on French period - the
eden of the French decorative arts. Although they dabble in the
decorative legacies immediately following. for Kraemer, the zenith
of their interest is reached in the epoch spanning the grandeur
of Louis XIV, the Sun King to the opulence of Louis XVI. Like the
royal patrons, Kraemer are inspired first and foremost by love of
art for arts sake which perhaps explains their unwavering affinity
with the excellence of this decorative heritage.
"We specialise
in French period from the fourteenth period until the sixteenth
period to around 1790," says Laurent. "We do not go further
although there are other periods which pique our interest. But from
Louis XIV to Louis XVI that was when furniture was a major art.
There is enough to do and to learn each day in this area of specialisation
that we cannot extend ourselves into all the periods. You see what
we do, we want to do very, very well indeed."
The five floors
act as a most exclusive repository, perhaps even a sanctuary from
a machinated world for the magical legacy of a time in furniture
design long gone. The contemporary counterparts are the result of
highly mechanised, unspirited and expedient fashioning. The embellishments
that took 17th century artisan weeks, perhaps month to render impeccably
by hand, are executed in a matter of minutes today, in sophisticated
exact replicants but lacking the history timeframe, soul and the
formality of design elements which defy contrivance. Such is the
trade off between reproduction and prototype.
"Today,
they could probably execute the same workmanship as in the past.
They could do it but they have no interest in doing it - all those
hours of work to achieve something that is not an original but a
copy. You see, this was the major artform around Paris for 150 years,"
says Olivier, explaining the eternal attraction for the genuine
article. "Today, the major artform is probably technology;
twenty years ago it was the construction of large bridges... today,
the major artforms of the world do not encompass furniture design
as in French period.
"The inspiration
of the patron was also so every important in the design sensibility
and the input of the Louis' created such a unique period that it
will never recur. Cabinet makers may have had many employees but
everything was handmade. with the nineteenth century came machination
and everything was manufacturered in factories instead of being
executed in workmanship as well as the actual craft."
At Maison Kraemer,
the only concessions to the current century are of a practical nature:
A tape measure is draped casually over an enormous workdesk - circa
1985. "The tape measure is not an antique of course,"
quips Olivier Kraemer, 'but it is quite important. You see, although
people buy a work of art for itself, for its own integral beauty,
it must still fit into a room!"
Pointing to
an armoire, intricately embellished with detail so involved as to
be nigh on scientific in its execution, Laurent confirms that it
is certainly, the largest and most elaborate example of its type.
"We know that in our lifetimes, we will never again find the
equivalent of this piece," he says. "We will have other
very important pieces in this style, but for this and certain others,
we will never find the same Ever."
Preserving the
beauty and time-specific craftsmanship of period furniture is no
easy task and as regards restoration, Kraemer are loathe to allow
even the slightest modernity to the renovation of the authentic
example. They do not operate their own workshops for such a purpose,
preferring instead to farm the pieces requiring amendment to one
of several ateliers that they hand pick for the fidelity of their
restorative technique.
"No, we
do not have our own workshops but we are the most important
customers of several different ateliers. You see, we wish to remain
entirely independent and we understand that our clients want this
too, so consequently we enjoy a freedom of choice ensuring that
every piece is sent to the 'right' place," says Laurent.
He indicates
a chair that to the untrained eye appears perfectly acceptable,
but Kraemer have destined it for the workshops. "The upholstery
must be repaired and here, you can see that the gliding has been
cleaned to reveal some cracks," says Olivier pointing to a
series of almost microscopic lines "Only the parts that are
cracked will be repaired - nothing else. The restoration must be
done in the best possible way but always, the minimum only so that
the original piece is not distorted. Sometimes it takes longer this
way than to make it like new but this is the way that we do it."
"Everything
must be removed and then replaced just the way it was because we
do not just repair the surface problem. We must anticipate future
wear and tear," adds Laurent.
"When we
reglue, we do it in the traditional way using the fish glues of
the old craftsmen," says Olivier," and the cat is around
to check the authenticity of the adhesive! We have very good restorers
but we follow the original designs to the letter. Sever times a
week, we visit the workshop to check the evolution of the restoration:
our people are very, very good but we always supervise.
In the final
analysis of selection, the three Kraemers must all agree on a particular
piece in consideration also, of the duty of care to their clients
if one has doubts, they simply abstain from the purchase although,
as Laurent says it is rare for them not to agree. "In fact,
when we see a piece of furniture, generally we have the same reaction
- our father, Olivier and myself. When there is even a little discrepancy
between us in taste or in the authenticity of the item, we simply
don't buy it."
The choosing
in unison extends to their private domains with the decor of their
own homes being largely interchangeable . This comes of course,
from blood ties and also perhaps from the more esoteric nature of
their collective instinct. "If we moved just a few pieces around
in the living rooms, we could very comfortably move into each others
homes!" says Laurent.
One of the greater
pleasures they derive from their industry is rechercher -
finding and returning to Paris and the museums, some irreplaceable
pieces that have been absented from France for generations. "This
is a piece that has must come back to the Chateau de Versailles,"
says Laurent indicating an unusual object at his side. "It
was taken after the Revolution, around 1826 and since then has been
in many collections. It was returned by us to the Chateau just two
months ago. It is King Louis XV's barometer from Versailles - La
Grande Barometre du Roi.
"When pieces
like these are returned to France we consider that they are then
safe for the next thirty or fifty years because of the way that
we keep and restore them.
"Sometimes
we buy back pieces that our great-grandfather sold seventy or so
years ago," says Laurent, "and that gives us enormous
pleasure."
Although none
will divulge the names of their clients: "We are like bankers
- our lips are sealed", they are happy to speak of their broad
spectrum of nations from which their clients hail to illustrate
the internationalism of their specialised period.
"We are
a very international company despite being based in France and there
is a specific reason for the wide spread of our clientele,"
says Olivier. "You see, French furniture of this period is
really the only art furniture that is very international. When a
museum wants to create a decorative arts department - apart form
some local pieces of interest - they automatically select eighteenth
century French furniture."
Not surprisingly
then, Kraemer being purveyors of museum quality furniture are frequently
called upon to supply museums with their wares, such as the prestigious
Musee Nissim Camondo in Paris. So prolific is the contribution to
this institution - although they disclaim the title of consultant
- that Kraemer do not supply the curious journalist with a catalogue,
they prefer instead the inventory listing of the Museum as an indication
of their collections.
"We are
professionals, we take our risk for ourselves and the way that we
work the risks are really zero," says Olivier. "We appreciate
the people from the museums a great deal and they make their own
choices. We are not curators - they come to visit us and then make
their selections themselves."
"The French
curators, although not well-known world-wide are still very, very
good in their speciality fields," adds Laurent. "They
are not well known commercially because they do not enjoy the publicity."
So primary is
their passion that when the respective brothers holiday, they tend
to take their families to regions yielding a plethora of castles
and museums. Such specialised venturing augurs well for the qualifications
of the fifth generation of Kraemers. As much a part of their lives
as a trip to the amusement park, the children of Laurent and Olivier
are probably unaware of how strong, how natural the "virus"
is in themselves.
"When you
love art, it is better to be an antique dealer than to do anything
else with your professional life," their grandfather observes.
"You know, it is very interesting when you are in this sort
of industry, profit is never the primary motive. The love of art
always takes precedence.
"This philosophy
has spanned four generations and by happy coincidence, we have all
loved art throughout our family history. It will continue.
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